Systematic Marketing
LiveBase™ Search Engine Optimisation Support

Search Engine Optimisation (SEO) is becoming more and more important. Read our guide to improving your site's position in the Web indexes and how the latest version of LiveBase™ makes it easier for you to manage your page titles and meta tags.

Wouldn't you like your site to be top of the list when someone searches on Google or Yahoo? Well, there are a few things that you can do to help it along the way. In the technical jargon this is know as search engine optimisation, or SEO for short.There are specialists out there who will, for a fee, help you do this, but there is no reason why you can't give it a go for yourself.

"OK, let's get going and grab that top spot on Google"...hold on there, it is does take a bit of work to get going and don't forget the ongoing effort to maintain your position once you've got there. It does take a lot of understanding - and a bit of trial and error as this is as much an art as a science. So to launch you into the world of Meta Tags, Keywords, Titles, Site Maps, Internal and External Links we have put together "Getting started with Search Engine Optimsation".

And to help you out with some of the tasks you will need to do we have extended LiveBase ™ - our content management system to help make some of this even easier.

Let Livebase™ produce your sitemap for Google without any effort other than letting Google know it is there - have a look at our sitemap if you've got nothing better to do and xml has some meaning to you (we think this is a really cool feature - sad or what?)

So you want to get creative with meta tags? Now you can specify page titles, keywords and description independantly of the rest of the page, so you can make those <title>s menaingful wiothout upsettign your page heading.

And finally, control what the webbots do when they crawl over your site - stop them indexing pages you don't want indexed; do let Google take a snapshot or snippet if that's not what you want - it's up to you.

Want to know more? Take a look at Livebase™ Content Management

system or email us at or call us on +44 (0)20 7636 0400.

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LiveBase™ Search Engine Optimisation Support

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